gary said:
I'm just confused now as to how does one separates the wheat from the chaff.
Well, you can't. When a new mouthpiece business starts out, or any business for that matter there's a lot of enthusiasm and they hand out free samples. I did it, everyone does it. At this point the person feels that they have to do something in return or that's what I think anyway. That's my exeperience.
Also, uh, how can I say this without being politically incorrect, they love to see their name in an ad, especially when they're unknown. I think it's stupid and it's BS to endorse something you don't play. I even find it dishonest and I personally would never do it. Especially when I did as much for someone as I did for BLANK.
Like I said before, I can't speak for Laura but I'm tight with Dino and I told him that I was unhappy with that. I did an awful lot for him too and I was really shocked when I first saw it but I wasn't terribly upset because his endorsment doesn't have a great impact on my business.
A month or two ago that new French mouthpiece company which I can't remember the name of right now had Jackie Mclean in their ad and I wrote them a nice email asking that they take it out which they did. I called Jackie and he told me that they "kidnapped" him, what a funny guy. A long time ago, about twenty-five years, I had players in my advertising that switched to something different and in the end it does you more harm than good.
What I learned was never give anything away, at least not my stuff since it takes too long to make and there exsists the possibility that they'll give it away or put it in the drawer. I don't give anything away for free, there has to be some payment and this way the player appreciates it more too. Even my friend Ernie Watts pays. I hoped I explained this without offending anyone. Phil